A precision roadmap for Aidan's social media presence — from content workflow to global reach and visual identity.
A streamlined process that gets videos published faster, without sacrificing quality.
As soon as Aidan sends a video, the transcript is generated immediately. No waiting for the edit to finish.
While the transcript is ready, Mateo handles the video cuts. Both tracks run simultaneously.
Once the video is done, only the caption needs to be written. Fast turnaround and clean execution.
Publishing earlier in the day drives significantly more views and algorithmic traction on both platforms.
Smart content mixing, collaboration, and algorithm-first thinking to accelerate audience growth.
Partner with Aidan's offices in Paris and Germany on collaborative posts to tap into their audiences.
Instagram flags accounts that collaborate too frequently. Balance collabs with standalone reels and carousels.
The first line of every caption must stop the scroll. Compelling enough to retain viewers through the full video.
Reels, Carousels and Collaborative posts in rotation. Variety keeps the algorithm engaged and the audience growing.
A cohesive visual system that makes Aidan's profile instantly recognizable at a glance.
Every video cover follows the same visual language. Same style, same grid, consistent brand presence throughout.
The core message of each video appears directly on the thumbnail. Even non-viewers instantly understand the point.
Aidan's palette applied to every cover and thumbnail for a unified, professional look across both platforms.
The operational stack that keeps the team aligned and content moving at pace.
Aidan's upcoming trip becomes a full week of thematic content — one country per day for maximum reach.
Office visit content with collaborative tag from the Germany team account.
Repost Paris office footage with collaborative tag. High visual impact and strong reach.
Each country gets its own dedicated post. Reels mixed with carousels to maintain content variety.
After the travel week, return to standard cadence enriched with new footage from the trip.